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We wanted our bags to be minimal in design but locked and loaded with colours.

It was rather unanimous in a sense that we wanted our bags to be minimal in design but locked and loaded with colours. Strangely so, we started with “work” as the theme or rather, we designed our bags around the “work” theme but we also wanted some edginess and we actually used the word “versatile” quite a few times - as you can see from our designs that our bags can take you from board rooms to lunches to client events to cocktail parties and weekend brunches. The world and fashion trends are evolving so rapidly. Versatility is the key word here.