TED Talks : The Official Guide to Public Speaking

Le guide officiel de la parole en public

“The TED Talk has reinvented the art of rhetoric for the twenty-first century. Goodbye to windy academese, scientific gobbledygook, pompous moralizing, powerpoint chloroform—we now know that “ideas worth spreading” can indeed be spread far and wide, and with clarity and panache. Behind this revolution lies Chris Anderson, who had a vision that powerful ideas can improve the world and has developed a coherent philosophy and a set of guidelines for compelling communication. This book may restore rhetoric to its time-honored place as one of the essential skills of an educated citizen.” —Steven Pinker, Johnstone Professor of Psychology, Harvard University, and author of How the Mind Works and The Sense of Style

“Nobody in the world better understands the art and science of public speaking than Chris Anderson. He has nurtured, coaxed, and encouraged so many speakers over the years (myself included)—helping us to bring forth our very best performances onstage, even when we were at our most nervous and overwhelmed. He is the absolutely perfect person to have written this book, and it will be a gift to many.” —Elizabeth Gilbert, best-selling author of Big Magic and The Signature of All Things

“This is not just the most insightful book ever written on public speaking—it’s also a brilliant, profound look at how to communicate. If you ever plan to utter a sound, this is a must-read. It gives me hope that words can actually change the world.” —Adam Grant, Wharton professor and New York Times best-selling author of Give and Take and Originals

“Over the past twenty-five years, TED has revitalized the whole world of conferences and speaking events. Here for the first time, Chris Anderson and the TED leadership team set out all they’ve learnt about the dos and don’ts of public speaking. An essential read for all event organizers and speakers. Is there a single recipe for a great speech? Of course not. But there are some essential ingredients, which the TED team sets out here with concision, verve, and wit (which are also some of the ingredients). An inspiring, contemporary guide to the venerable arts of oratory.” —Sir Ken Robinson, best-selling author of The Element, Out of Our Minds, and Creative Schools

“The TED Talk may well be the defining essay genre of our time: what the pamphlet was to the eighteenth century, and the newspaper op-ed was to the twentieth. TED Talks is the guidebook to this new language, written by the man who made into it a global force.” —Steven Johnson, best-selling author of How We Got to Now

“Anderson shares the secrets behind the best TED presentations, believing that anyone can be taught the skills to deliver a compelling speech—TED-style or otherwise. It’s all presented very naturally and with an upbeat, positive tone . . . Readers will be able to use the techniques for any manner of public speaking.” —Booklist

“[Anderson] covers important topics such as making a personal connection with audiences, explaining complicated subjects to laypeople, priming people to accept counterintuitive ideas, and cultivating a sense of showmanship. He also addresses aspects of preparation, such as knowing what vocal styles to avoid, planning attire, and managing nervousness.This is an invaluable guide to effective presentations, and catnip for all the TED fans out there.” —Publishers Weekly

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New York Times Bestseller

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